The Washington Post provides readers and professional buyers access to its digitized photo content to view, license or purchase, on its newly updated online photo store, www.washingtonpostphotos.com
WASHINGTON, D.C. (PRWEB) March 15, 2006 – The Washington Post has made its digitized photographic content available for viewing, purchasing and licensing on its newly updated online photo store, www.washingtonpostphotos.com. The collection is easily navigable with advanced search tools and the site provides lightbox capability, allowing readers to store their favorite images. Professional buyers can acquire licensing permission and high-resolution images, in many cases immediately.
The Washington Post and Washingtonpost.Newsweek Interactive (WPNI) have teamed up to create direct access to their highly desirable photo content, making searching for, and acquiring their photographic images fun and simple. Emeryville, Calif.-based Pictopia.com was chosen to provide the hosting, photo processing, and back-end e-commerce solution.
"The Washington Post receives around 15 to 20 inquiries per day for our content," said Alan Shearer, editorial director of The Washington Post Writers Group. "We needed to find a more automated solution for those interested in commercial use of The Post’s photos, and for servicing readers who want to purchase our images for personal use. This new system provides an easy-to-use interface that addresses the customers’ needs."
The Washington Post provides a daily feed of its photo content to the Pictopia-hosted gallery. Pictopia’s technology allows for the pictures that are printed in the paper or placed on The Post's Web site to be available for purchase or license almost immediately.
“Pictopia has been providing the photo gallery hosting and printing of Washington Post images for three years,” said Mark Liebman, CEO of Pictopia. “So it was simply a natural extension of our abilities and technology to create this dynamic new tool for The Washington Post and WPNI.”
About The Washington Post:Washingtonpost.Newsweek Interactive is the online publishing subsidiary of The Washington Post Company (NYSE:WPO). Its mission is to develop the company's editorial products and businesses on the Internet and across all electronic content delivery platforms. WPNI's flagship products include washingtonpost.com, Slate, Newsweek.com and BudgetTravelOnline.com. The company is headquartered in Arlington, Va.
The Washington Post Writers Group provides quality content to newspapers, magazines and electronic media worldwide. Started in 1973 with a small group of commentators, the WPWG has since expanded its roster to include more than 20 writers, numerous comic strip artists, editorial cartoonists, the Newsweek News Service and much more. The Writers Group also handles all reprint permission requests for articles and photographs owned by The Washington Post. The Writers Group is located in downtown Washington, in The Washington Post building.
About Pictopia.comFounded in 1999 in Emeryville, Calif., Pictopia is the premier photo commerce provider to some of the world's top media and entertainment companies. Pictopia enables these organizations to unlock the value of their vast image collections by helping them sell high-quality photographic reprints directly to the public as framed or unframed wall decor for the home or office. Pictopia has developed proprietary reproduction technology and streamlined fulfillment process to make selling prints directly to the public a profitable revenue stream. For additional information, please visit: www.pictopia.com.
Contact:
Richard Aldacushion
The Washington Post Writers Group
202-334-4523
www.washingtonpostphotos.com
